Before Paysafe, Zak worked for Jackpocket, an innovative app that enables people to buy official state lottery tickets online, where he was VP of Strategy and Product. As one of Jackpocket’s first executive hires, he was responsible for developing the strategy, the product and the approach that enabled Jackpocket to swiftly expand into 10 U.S. jurisdictions, achieving a #7 entertainment app store ranking, and acquiring millions of new lottery customers in the process. While there, he also worked with celebrities, sports teams, and large media brands such as Barstool Sports to successfully grow Jackpocket’s brand presence nationally. Before that, Cutler worked as Director of Product Management for DraftKings, one of the world’s best-known brands in sports entertainment and gaming, where he was responsible for all product initiatives related to payment processing, U.S. compliance, and international expansion.
Featured articles and reports from Zak
Cash flows on: The enduring importance of online cash for sportsbooks
Discover why online cash products give online sportsbooks a competitive edge when converting sports bettors and improving their payment experience.
- Mar 15, 2024
- Four minutes
Weight of the wallet: Digital wallets’ powerful payments role for sportsbooks
Discover the value of digital wallets for online sportsbooks’ conversion of sports bettors and their payment strategies.
- Mar 04, 2024
- Four minutes
Beyond Super Bowl: Payments & the gameplan for US sportsbooks’ growth
Discover how payments are proving instrumental for U.S. online sports-betting brands in starting new customer relationships and engaging their current player-base.
- Feb 14, 2024
- Four minutes
Payments’ value in starting the customer experience for UK & European online sportsbooks
Find out how payments are key in converting online sportsbooks’ customers and starting the player experience.
- Feb 05, 2024
- Four minutes
Social casino and skill game operators can drive growth with eCash
How online cash can help social casino and skill game operators meet player needs.
- Jan 03, 2024
- Four minutes
iGaming: Winning players trust through payment security
Offering a wide range of secure and convenient payment methods can help iGaming operators enhance the wagering experience, boost trust and improve retention
- Oct 03, 2023
How eCash can help European iLottery operators hit the jackpot with customers
Consumers across Europe are continuing to embrace online lotteries, so how can operators ensure they’re delivering the best experience possible to match player expectations? Offering a variety of payment options, including online cash, is crucial.
- Jul 25, 2023
How payments are driving growth in Ontario’s expanded iGaming market
For the Canadian Gaming Summit this week in Toronto, Zak Cutler, President of Global Gaming at Paysafe, reflects on the expanded Ontario online sports-betting market and argues that a localized and diversified payment stack is essential for customer acquisition and retention.
- Jun 13, 2023
- Five minutes
The role of payments in strengthening online sportsbooks’ relationships with VIP customers
High-stakes sports bettors are arguably the most important customer segment of online sportsbooks. Referencing our recent ‘All the ways players pay’ research, Zak Cutler, Paysafe’s President of Global Gaming, argues that payments are key for both converting and retaining these coveted customers.
- May 03, 2023
Other Paysafe thought leaders
Felicia Bevel
Ph.D. Assistant Professor of History University of North Florida
0 articles written
View Felicia's Profile
Cindy Cheung
Senior Manager of Marketing Services and Lead Generation, Income Access
0 articles written
View Cindy's Profile
Aaron Gale
Vice President, Sales & Account Management, Video Games
4 articles written
View Aaron's Profile
Hartwig Gerhartinger
SVP and Global Head of Regulatory & Government Affairs
2 articles written
View Hartwig's Profile
Konstantinos Maragkakis
CEO Paysafe Payment Solutions Ltd
2 articles written
View Konstantinos 's Profile
Esteban Sarubbi
VP Commercial & Revenue Management for Latin America
0 articles written
View Esteban 's Profile
Sebastian Seifert
SVP Sales & Business Development, Barcode
2 articles written
View Sebastian's Profile
Nathaniel Short
SVP of Direct Sales for U.S. Acquiring at Paysafe
1 article written
View Nathaniel's Profile
Geoffrey Smorong
Director, Client Services - Income Access
2 articles written
View Geoffrey's Profile
