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Alisa Barber
Chief Marketing Officer
Alisa joined Paysafe in 2022 as Chief Marketing Officer to lead a comprehensive transformation of Paysafe's marketing function, focused on establishing a unified brand architecture, data-driven decision making and centralization of the marketing group. Her focus is to drive global marketing initiatives, increase merchant acquisition for payment processing solutions, grow consumer engagement for wallet products, and strengthen the Paysafe family of brands.
Before joining Paysafe, Alisa served as VP of Marketing and Demand at Verint, where she played a key role in advancing their customer engagement solutions. Prior to that, she spent over 17 years at FIS, holding various senior sales and marketing positions that demonstrated her ability to drive strategic growth and market presence in the financial services industry.
Alisa graduated from Florida State University with a Bachelor of Science in Marketing degree.