- Nov 14, 2017
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Smart strategies: a tale of two cities
We’ve published a new report which reveals that a customer-focused user experience is important for residents engaging with their Parks and Recreation services.
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We’ve published a new report which reveals that a customer-focused user experience is important for residents engaging with their Parks and Recreation services.
Businesses will need to seriously consider how they re-invent their customer experience in line with changing consumer expectations as we emerge on the other side of the pandemic.
While the prevailing industry view is that a convenient user experience wins over tight security, customer expectations are far more nuanced; staying safe online is still a priority.
How can merchants keep friction to a minimum and encourage more customers to go through with their purchases?