Contactez nous

Pour nous aider à orienter votre question vers l'équipe adéquate, veuillez sélectionner l'option qui vous convient le mieux.

  • Je souhaite pouvoir parler à quelqu'un de la création d'un nouveau compte
    Continuer
  • Je suis déjà client et j'ai besoin d'aide avec mon compte
    Continuer
  • Je souhaite pouvoir intégrer le paiement en ligne dans mon système ou ma boutique
    Continuer
  • Je travaille dans le secteur des médias.
    Continuer

Integrated checkouts are the future for software

Dec 03, 2019

Developers are thinking differently about payments, according to our latest research report Lost in Transaction: A new relationship for ISVs and payments.

For this research we spoke to 200 independent software vendors (ISVs) based in North America and the UK developing solutions across a range of business verticals, here are the key takeaways from the report.

Market conditions are getting tougher

Software developers are desperate to differentiate themselves from the competition, because the markets they are operating within are more competitive than ever. 34% of software providers believe that they are operating in an overcrowded market, and a further 54% of ISVs describe their market as very competitive. Only 12% believe that the market they operate in is underserved by suppliers.

Pressure on prices (identified by 41% of ISVs) and the influx of new competitors in the market (identified by 39%) are two of the most significant challenges ISVs expect to face in the next year.

Software developers also have significant concerns when it comes to scaling their businesses. The cost of scaling is the issue that worries the greatest percentage of ISVs (45%), followed by regional competition (40%) and a lack of expertise on their own teams (40%).

Developers are turning to payments to enhance their software

In the context of these wider business challenges, the ability to offer best-in-class integrated payments as a feature of a software solution appears key to futureproofing and scaling; 88% of businesses confirmed that upgrading their payment integrations was a priority.

Despite only 28% of ISVs considering it to be industry standard to offer integrated payments in their solution, 100% said that offering integrated payments was an important facet of their product offering. Of those, 70% said that it was very important or critical that they were able to offer integrated payments as an element of their solution.

Which includes demanding more integrated payment methods

Developers are adamant that offering more payment methods within their integrated checkout is one the most critical issues they need to overcome in the next 12 months. On average, ISVs currently offer four payment methods in their integrated checkout, but have ambitions to expand this to nine within a year.

And 80% stated that the range of payment options an integrated payments provider could offer was a very important consideration when selecting a partner. 35% described this as crucial; more than any other differentiating factor.

But a lack of internal resources are holding them back

For 71% of developers, internal issues are a significant hurdle when integrating payments; 46% say that they don’t have adequate internal resources, 35% say it takes too long to integrate the product, and 13% say they have no access to a development centre or community.

When asked about how important this factor is when selecting between payments providers, 77% of software developers said that the effort required to integrate the solution on their part would be a very important differentiator, and 28% confirmed that this is a crucial consideration. 6% identified this factor as the single most important consideration for them.

Specific vertical knowledge is becoming essential

In addition to not offering all the options that they are looking for (42%), developers are frustrated that they are not being offered integrated payment solutions that are specialised to their specific needs. Over a third (35%) say that suppliers’ inflexibility and inability to offer anything other than a one-size-fits-all solution is a challenge that they have experienced when searching for a payments partner; and 23% state that they have had difficulty finding payments providers that understand their sector.

When asked directly about the determining criteria for selecting an integrated payments partner, 68% of ISVs identify specialisation in their sector as a very important factor; 23% say this is critical.

Recommended Articles

Will cash make a comeback after COVID-19?

May 10, 2021 - The use of cash has dipped during COVID-19, but looks likely to bounce back after the pandemic. Contactless adoption continues to be identifiable consequence of the pandemic, but the US is significantly behind other countries.

Read more

The use of cash has dipped during COVID-19, but looks likely to bounce back after the pandemic. Contactless adoption continues to be identifiable consequence of the pandemic, but the US is significantly behind other countries.

Read more

Tracking the diversification of the online payment landscape

Dec 14, 2021 - It has been clear for years that the future of online payments isn’t going to rely on a general consumer consensus focused on one, or even a handful of payment methods. Regional preferences have been a developing trend throughout global digital payments as eCommerce has evolved, but so too has been a general shift away dependency on card payments.

Read more

It has been clear for years that the future of online payments isn’t going to rely on a general consumer consensus focused on one, or even a handful of payment methods. Regional preferences have been a developing trend throughout global digital payments as eCommerce has evolved, but so too has been a general shift away dependency on card payments.

Read more

Lost in Transaction: Consumer payment trends 2022

Jun 29, 2022 - Download our latest research report entitled ‘Lost in Transaction: Consumer payment trends 2022 – Navigating online payments in the age of uncertainty’. This report focuses on changing consumer payment preferences and increased demand for control, flexibility and security.

Read more

Download our latest research report entitled ‘Lost in Transaction: Consumer payment trends 2022 – Navigating online payments in the age of uncertainty’. This report focuses on changing consumer payment preferences and increased demand for control, flexibility and security.

Read more